Publications

“Howard Schultz and Starbucks Coffee Company”
Harvard Business School Case 801-361
September 30, 2005
“Interchange: History in the Professional Schools”
Journal of American History 92, no. 2
September 5, 2005
“The Fallacy of Perfection: Let a New Image of Yourself Emerge”
Remember Who You Are: Life Stories That Inspire the Heart and Mind
Editor: Daisy Wademan | Harvard Business School Press
October 1, 2004
“Michael Dell: Winning on the Demand Side of the Information Revolution”
Harvard Business School Case 801-363
January 1, 2004
“Historically Speaking: A Roundtable at HBS”
HBS Working Knowledge
June 23, 2003
“Marshall Field and the Rise of the Department Store”
Harvard Business School Case 801-349
December 17, 2002
“Entrepreneurial History: A Conceptual Overview”
Harvard Business School Note 801-368
October 15, 2002
“Estée Lauder and the Market for Prestige Cosmetics”
Harvard Business School Case 801-362
February 27, 2002
“Chasing Dreams during Troubled Times: Lessons from the Past”
The Boston Globe
January 22, 2002
“Estée Lauder: Self Definition and the Modern Market”
Beauty and Business: Commerce, Gender and Culture in Modern America
Editor: Philip Scranton | Routledge
October 1, 2001
“Henry Heinz: Making Markets for Processed Foods”
Harvard Business School Case 801-289
August 21, 2001
“Review of Shelf Space, by Joel Kurtzman and Glenn Rifkin”
ecompany.com
June 5, 2001
“Branding Means Connecting”
New Business: Entrepreneurial Pursuits at Harvard Business School
June 3, 2001
“Review of Tupperware: The Promise of Plastic in 1950s America, by Alison J. Clarke”
Journal of American History 88, no. 1
June 1, 2001
“An Information Age Led by Business, So Far”
The New York Times
March 25, 2001
Brand New: How Entrepreneurs Earned Consumers’ Trust from Wedgwood to Dell
Harvard Business Press
March 1, 2001
“Building a Powerful Prestige Brand”
HBS Working Knowledge
October 29, 2000
“Consumerism and Consumption”
The Encyclopedia of the United States in the Nineteenth Century
Editor: Paul Finkelman | Scribner
October 1, 2000
“The HBS Classes of 1949 and 2005: Comparisons and Contrasts”
Harvard Business School Case 702-022
September 15, 2000
“Henry Heinz and Brand Creation in the Late Nineteenth Century”
HBS Working Knowledge
December 7, 1999